National Sales Meeting - Camp Elevate

Camp Elevate was a week long national sales meeting that called for icons galore. The theme was a lighthearted summer camp and each color signified different teams and specialties. My icons were items that could be found at camp, but also appropriately married with product and service offerings to tie the theme and host together. I designed the scalable vector logo of a lake, mountain, and trees for a number of applications like shirts, cookie tins, 7’ tall banners and 5 x 7” activity cards. I created name tags, wayfinding, posters, printed agendas, waterproof bags, and stickers, to name a few items.